Learn

What To Avoid When Looking for a Digital Marketing Agency

Written by Kelsey Hochstetler | Jun 11, 2024 5:16:40 PM

Are you looking for a solid digital marketing partner? It's important to know what to look for, but it’s also important to know what to avoid in a digital marketing agency. In this blog, we’ll highlight some red flags, so you don’t fall for the smoke in mirrors.  

1. Ignoring Your Goals 

No one knows your business better than you. So, find a partner who truly listens and adjusts accordingly. There is a myriad of marketing goals that go beyond generating leads (that’s a given). Instead, look for a digital marketing agency that helps bring out those more nuanced goals, like brand awareness, seasonal or product focuses, that make the leads come in.   

At TKG, we come alongside you to bring you more than leads, we support your nuanced goals to move your business forward.   

2. Confusing Tactics with Strategy 

Anyone can throw tactics at a wall and see if it sticks. But that wastes your time and money. Instead, look for a digital marketing agency who doesn’t just put tactics on paper, but puts it together in an integrated strategy, backed by real data.  

When you partner with a digital marketing agency like TKG, you can be sure that data informs our strategy, and directs each of our tactics.  

3. Big Promises 

It’s easy to make promises, but you need a digital marketing partner that can follow through. The three tenants of marketing campaigns (any projects really) are the scope, budget and timeline. Often, you can achieve two, but you can’t have all three.  

At TKG, you can find an authentic digital marketing agency. We don’t promise what we can’t deliver, so that you can trust that our commitments are realistic and achievable.  

Not Your Typical Marketing Agency

If you’re looking for a marketing partner that will tell it to you straight and deliver results that matter, contact TKG to schedule a sync up. We’ll meet with your team, learn about your goals, create an integrated marketing strategy and drive results.